Feb 7, 2012

Learning From Toys: Lessons In Managing Supply Chain Risk from the Toy Industry (2001) by M. Eric Johnson

Pages:  20;



M. Eric Johnson writes about the supply chain risks of the toy industry and provides ways to manage these risks. This document suggests that the solutions to manage the supply chain risks for the toy industry can be used by other industries with similarly short product lives.

The author classifies the risks into product demand risks and product supply risks. An example of a product demand risk in the toy industry is short product life and an example of a product supply risk is logistics capacity. The short product life can managed using a rolling mix strategy. Logistics capacity risks can be managed using supplemental outsourcing.


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